The Journal of Nervous and Mental Disease
Journal Information
Editorial Focus:
Founded in 1874, The Journal of Nervous and Mental Disease is the world's oldest independent scientific monthly in the field of human behavior. It provides peer reviewed international research for clinicians in the behavioral sciences who are interested in the nature, etiology, diagnosis and treatment of neurological disease and disordered human behavior. Special reference is given to cultural, socio-economic and interpersonal contexts.
Journal Distribution:
Total Access (Electronic + Print): 393
Print Circulation: 393
12 month average, May 2012
Website Usage:
Average Monthly Unique Visitors (US): 11,000
Average Monthly Visits (US): 16,350
Average Monthly Page Views (US): 73,700
eTOC Subscribers: 1,850
Issuance: 12 issues
Frequency: Monthly
Bonus Distribution: Contact Sales Specialist.
Mailing Date: 13th of month of issue (i.e., January 13th for January issue)
Publisher: Natalie McGroarty
Editor: John A. Talbott, M.D.
Placement Policy: Precedes and follows editorial section and appears on covers.
Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.
Web:
www.jonmd.com
Run of Journal Rates
Print Rates:
| Volume | Full Page Color | Full Page B/W (PI) | 1/2 Page Color | 1/2 Page B/W (PI) | 1/4 Page Color | 1/4 Page B/W (PI) |
|---|---|---|---|---|---|---|
| 1x | $1,775 | $745 | $1,535 | $505 | $1,390 | $360 |
| 6x | $1,710 | $680 | $1,490 | $460 | $1,350 | $320 |
| 12x | $1,660 | $630 | $1,460 | $430 | $1,330 | $300 |
| 24x | $1,635 | $605 | $1,450 | $420 | $1,325 | $295 |
Cover and Preferred Position Rates:
2nd Cover: 35% of earned B/W (PI) page rate
3rd Cover: 25% of earned B/W (PI) page rate
4th Cover: 50% of earned B/W (PI) page rate
Page facing first page of text: 25% of earned B/W (PI) page rate
Page facing contents: 25% of earned B/W (PI) page rate
Preferred Position 1: Page facing 2nd Cover: 25% of earned B/W (PI) page rate
Inserts:
a. 2-page: 2.5 times earned B/W (PI) page rate
b. 6-page: 6.5 times earned B/W (PI) page rate
c. Larger units, gatefolds, BRCs: consult Sales Specialist.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $750
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Corporate Loyalty Program:
LWW is pleased to offer a Corporate Discount Program based on prior year print and online advertising spend with LWW journals. Discount structure and spending levels are as follows:
| Prior Year Spending | Level Discount |
|---|---|
| $500,000 | 0.5% |
| $1,000,000 | 1.5% |
| $1,500,000 | 2.5% |
| $2,000,000 + | Contact your Sales Specialist. |
This discount is guaranteed for the calendar year and will be deducted from the gross for each invoice.
Corporate Growth Program:
*NEW* Growth Discount: For details about our product growth incentive, please contact your Advertising Specialist
Career, Education & Events Section Rates
LWW All Access Recruiting:
The All Access Bundle is the ideal multi-media mix to harness the power of LWW subscribers.
- Every journal subscriber has access to print and website content
- Ads appear across multiple platforms for maximum exposure at one inclusive price
- Page rates apply to inclusion in print issues and a HealthJobsPlus 30-day Standard Specialty Job Posting
| Full Page | 1/2 Page | 1/4 Page | 1/8 Page |
|---|---|---|---|
| $945 | $645 | $430 | $275 |
Contact your Sales Specialist for volume discounts.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $750
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Closing Dates
| Issue | All Space Reservations Due | Career & Events Section Print and iPad Materials Due | Run of Journal Print and Standard iPad Materials Due | Inserts Due | eTOC Banner Materials Due |
|---|---|---|---|---|---|
| January | 12/10/2012 | 12/13/2012 | 12/20/2012 | 01/02/2013 | 12/11/2012 |
| February | 01/11/2013 | 01/16/2013 | 01/23/2013 | 01/31/2013 | 01/14/2013 |
| March | 02/07/2013 | 02/12/2013 | 02/20/2013 | 02/28/2013 | 02/08/2013 |
| April | 03/13/2013 | 03/18/2013 | 03/25/2013 | 04/02/2013 | 03/14/2013 |
| May | 04/11/2013 | 04/16/2013 | 04/23/2013 | 05/01/2013 | 04/12/2013 |
| June | 05/14/2013 | 05/17/2013 | 05/24/2013 | 06/04/2013 | 05/15/2013 |
| July | 06/12/2013 | 06/17/2013 | 06/24/2013 | 07/02/2013 | 06/13/2013 |
| August | 07/15/2013 | 07/18/2013 | 07/25/2013 | 08/04/2013 | 07/16/2013 |
| September | 08/13/2013 | 08/16/2013 | 08/23/2013 | 09/03/2013 | 08/14/2013 |
| October | 09/12/2013 | 09/17/2013 | 09/24/2013 | 10/02/2013 | 09/13/2013 |
| November | 10/14/2013 | 10/17/2013 | 10/24/2013 | 11/03/2013 | 10/15/2013 |
| December | 11/11/2013 | 11/14/2013 | 11/21/2013 | 12/03/2013 | 11/12/2013 |
Advertising Specs
Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.
Print:
Type of Binding:
Perfect
Journal Trim Size:
7 3/4" x 10 3/4"
Paper Stock:
Inside pages: Coated, 4/color process available.
Covers: Coated, 4/color process available.
Run of Journal Page Sizes:
| Non-Bleed Size | Bleed Size | |||||
|---|---|---|---|---|---|---|
| Width | Height | Width | Height | |||
| Full page: | 6 7/8" | x | 10 1/8" | 8" | x | 11 1/16" |
| 1/2 page horizontal: | 6 7/8" | x | 4 7/8" | 8" | x | 5 7/16" |
| 1/2 page vertical: | 3 1/8" | x | 10 1/8" | 3 7/8" | x | 11 1/16" |
| 1/4 page: | 3 1/8" | x | 4 7/8" | |||
Career, Education & Events Section Page Sizes:
| Non-Bleed Size | |||
|---|---|---|---|
| Width | Height | ||
| Full page: | 7 1/4" | x | 9 7/8" |
| 1/2 page horizontal: | 7 1/4" | x | 4 3/4" |
| 1/2 page vertical: | 3 1/2" | x | 9 7/8" |
| 1/4 page: | 3 1/2" | x | 4 3/4" |
| 1/8 page: | 3 1/2" | x | 2 1/8" |
Click here for Career, Education & Events Section guidelines.
Submission of Ads:
We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.
Insert Requirements:
a. 2 page inserts and 4 page inserts (after folding) 8" x 11 1/16" Larger sizes upon request.
b. Inserts to be supplied folded.
c. Trimming: 3/16" off top, 1/8" bottom, gutter and outside edge. Keep live matter 5/8" away from all sides after final trim.
d. Stock: 70 lb. minimum, 100 lb. text maximum.
e. Quantity: Consult Production Associate.
f. All inserts subject to approval by Editor. Copy should be supplied to Production Associate prior to printing inserts. Allow three weeks for approval.
Disposition of Reproduction Materials:
Ads are held for one year after date of last insertion and then destroyed, unless other disposition is required. Excess inserts will not be held after binding unless requested in writing.
Other Information:
A business reply card will be accepted when run in conjunction with an advertisement of at least 1 page. Please check with the Production Associate for minimum and maximum sizes, paper stock, and binding requirements.
2012 Archive
Note:
The links below provide access to the final version of the previous year's rate card, as well as any recruitment, media kit, or AAN guideline PDFs available.
Download the 2012 Rate Card PDF
Download the 2012 recruitment rate card PDF
Contacts
Product & Services Advertising Specialist:
Eileen Henry-Hubert
333 Seventh Avenue, 20th Floor
New York , NY 10001
646-674-6632
973-215-2485
Product & Services Advertising Specialist:
Justin Gallagher
333 Seventh Avenue
New York , NY 10001
646-674-6322
646-607-5429
Career, Education & Events Advertising Specialist:
Taron Butler
351 W. Camden Street
Baltimore , MD 21201-2436
800-645-3658
410-558-6257
Reprints & Distribution Specialist:
Mary Beth Koenig
215-521-8739
Production:
Angela Hopkins
351 W. Camden Street
Baltimore , MD 21201-2436
410-528-4047
443-451-8145
Printer:
Stacy Darby
1700 James Savage Rd
Midland , MI 48642
989-698-1357
Advertisers Outside the US:
Dick Bower
+44 (0)20 8542 3200
+44 (0)20 8543 3810