This journal is available as an app for iPad®
Editorial Focus:
Devoted to the early publication of original reports of clinical and laboratory investigations in diagnostic imaging, the diagnostic use of radioactive isotopes, computed tomography, positron emission tomography, magnetic resonance imaging, ultrasound, digital substraction angiography, and related modalities. Special editorial features include state-of-the-art reports on clinical issues, new technology and other topics of current medical importance, book reviews and reviews of significant articles from other journals, letters to the editor, newsletter, and perspectives in radiologic education.
Journal Distribution:
Total Access (Electronic + Print): 155
Print Circulation: 155
12 month average, May 2012
Website Usage:
Average Monthly Unique Visitors (US): 2,450
Average Monthly Visits (US): 5,700
Average Monthly Page Views (US): 18,250
eTOC Subscribers: 644
Issuance: 12 issues
Frequency: Monthly
Bonus Distribution: Contact Sales Specialist.
Mailing Date: 20th of month preceding month of issue (i.e., September 20th for October issue)
Publisher: Selene Carey
Editor: Val M. Runge, MD
Placement Policy: Interspersed in wells.
Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.
Market:
Radiologists, residents, libraries, and institutions; other physicians and medical research personnel who have a specific interest in the broad areas of radiation as it applies to medicine.
Print + iPad Rates:
Page rates apply to inclusion in print and iPad issues.
| Volume | Full Page Color | Full Page B/W (PI) | 1/2 Page Color | 1/2 Page B/W (PI) |
|---|---|---|---|---|
| 1x | $3,065 | $1,530 | $2,630 | $1,095 |
| 3x | $2,970 | $1,435 | $2,565 | $1,030 |
| 6x | $2,850 | $1,315 | $2,490 | $955 |
| 12x | $2,820 | $1,285 | $2,465 | $930 |
| 24x | $2,795 | $1,260 | $2,415 | $880 |
Cover and Preferred Position Rates:
2nd Cover: 50% of earned B/W (PI) page rate
3rd Cover: 25% of earned B/W (PI) page rate
4th Cover: 35% of earned B/W (PI) page rate
TOC, Masthead or other preferred positions: 25% of earned B/W (PI) page rate
iPad Band Rate Prices:
Cover iPad Band: $3,800
TOC iPad Band: $3,000
iPad Digital Upgrades:
Video Embedding Fee: $250
HTML 5 Ad Page Quotes: Total page equivalency to be determined with preview. Contact your Sales Specialist.
Inserts:
a. 2-page: 2.5 times earned B/W (PI) page rate
b. 8-page: 8.5 times earned B/W (PI) page rate
Insert rates include the equivalent page value in iPad edition. See iPad specs.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $750
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
LWW is pleased to offer a Corporate Discount Program based on prior year print and online advertising spend with LWW journals. Discount structure and spending levels are as follows:
| Prior Year Spending | Level Discount |
|---|---|
| $500,000 | 0.5% |
| $1,000,000 | 1.5% |
| $1,500,000 | 2.5% |
| $2,000,000 + | Contact your Sales Specialist. |
This discount is guaranteed for the calendar year and will be deducted from the gross for each invoice.
*NEW* Growth Discount: For details about our product growth incentive, please contact your Advertising Specialist
LWW All Access Recruiting:
The All Access Bundle is the ideal multi-media mix to harness the power of LWW subscribers.
| Full Page | 1/2 Page | 1/4 Page | 1/8 Page |
|---|---|---|---|
| $1,980 | $1,350 | $895 | $575 |
Contact your Sales Specialist for volume discounts.
iPad Digital Upgrades:
Video Embedding Fee: $250
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $750
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
| Issue | All Space Reservations Due | Career & Events Section Print and iPad Materials Due | Run of Journal Multi-Media iPad Materials Due | Run of Journal Print and Standard iPad Materials Due | Inserts Due | eTOC Banner Materials Due |
|---|---|---|---|---|---|---|
| January | 11/19/2012 | 11/26/2012 | 11/26/2012 | 12/03/2012 | 12/11/2012 | 11/20/2012 |
| February | 12/18/2012 | 12/21/2012 | 12/21/2012 | 12/31/2012 | 01/09/2013 | 12/19/2012 |
| March | 01/18/2013 | 01/23/2013 | 01/23/2013 | 01/30/2013 | 02/07/2013 | 01/21/2013 |
| April | 02/15/2013 | 02/21/2013 | 02/21/2013 | 02/28/2013 | 03/10/2013 | 02/19/2013 |
| May | 03/21/2013 | 03/26/2013 | 03/26/2013 | 04/02/2013 | 04/10/2013 | 03/22/2013 |
| June | 04/18/2013 | 04/23/2013 | 04/23/2013 | 04/30/2013 | 05/08/2013 | 04/19/2013 |
| July | 05/17/2013 | 05/22/2013 | 05/22/2013 | 05/30/2013 | 06/09/2013 | 05/20/2013 |
| August | 06/19/2013 | 06/24/2013 | 06/24/2013 | 07/01/2013 | 07/10/2013 | 06/20/2013 |
| September | 07/22/2013 | 07/25/2013 | 07/25/2013 | 08/01/2013 | 08/11/2013 | 07/23/2013 |
| October | 08/21/2013 | 08/26/2013 | 08/26/2013 | 09/03/2013 | 09/11/2013 | 08/22/2013 |
| November | 09/20/2013 | 09/25/2013 | 09/25/2013 | 10/02/2013 | 10/10/2013 | 09/23/2013 |
| December | 10/22/2013 | 10/25/2013 | 10/25/2013 | 11/01/2013 | 11/11/2013 | 10/23/2013 |
Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.
iPad:
Click here iPad Advertising Specs.
Print:
Perfect.
7 3/4" x 10 3/4"
Inside pages: 45 lb DB.
Covers: 80 lb Sterling Ultra Gloss.
| Non-Bleed Size | Bleed Size | |||||
|---|---|---|---|---|---|---|
| Width | Height | Width | Height | |||
| Full page spread: | 14" | x | 10 1/8" | 16 1/4" | x | 11 1/16" |
| Full page: | 6 7/8" | x | 10 1/8" | 8" | x | 11 1/16" |
| 1/2 page H spread: | 14" | x | 4 7/8" | 16 1/4" | x | 5 7/16" |
| 1/2 page horizontal: | 6 7/8" | x | 4 7/8" | 8" | x | 5 7/16" |
| 1/2 page vertical: | 3 1/8" | x | 10 1/8" | 3 7/8" | x | 11 1/16" |
| 1/4 page: | 3 1/8" | x | 4 7/8" | |||
| Non-Bleed Size | |||
|---|---|---|---|
| Width | Height | ||
| Full page: | 7 1/4" | x | 9 7/8" |
| 1/2 page horizontal: | 7 1/4" | x | 4 3/4" |
| 1/2 page vertical: | 3 1/2" | x | 9 7/8" |
| 1/4 page: | 3 1/2" | x | 4 3/4" |
| 1/8 page: | 3 1/2" | x | 2 1/8" |
Click here for Career, Education & Events Section guidelines.
We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.
a. Insert supplied size: 8" x 11 1/6", includes 1/8" trim from top, bottom, outside edges and gutter; live matter to be 1/2" from trim. Jogs to top. Supply multiple leafi nserts folded; if back-up required, supply flat. 100 lb. text weight maximum for single leaf; 80lb. text weight maximum for multiple leaf. Multiple leaf inserts over 4 pages must be delivered to the printer folded and sealed at the head (unless spot glued) for proper binding.
b. BRMs: 4 1/4" x 6" minimum, allow 1/8" head and gutter trim and 3/8" from perforation to binding edge. Jogs to top. Reply part must meet USPS regulations. Minimum card stock .007.
c. Sample of insert must be submitted to your Sales Specialist for approval.
d. Quantity and closing date: Consult your Sales Specialist.
e. Carton packing preferred-quantity, publication, and issue must be marked on outside of carton.
f. A service charge will be rendered for special printer services or unusual inserts that cause bindery slow-downs or incur additional printer charges. All such requests must be submitted prior to printing for approval.
Material, other than inserts, will be held for one year after date of last insertion and then destroyed, unless specifically instructed otherwise. Excess inserts will not be held after binding unless requested in writing.
The links below provide access to the final version of the previous year's rate card, as well as any recruitment, media kit, or AAN guideline PDFs available.
Download the 2012 Rate Card PDF
Download the 2012 recruitment rate card PDF
Product & Services Advertising Specialist:
Dee Bolognini
333 Seventh Avenue
New York , NY 10001
646-674-6645
Career, Education & Events Advertising Specialist:
Keida Spurlock
Two Commerce Square, 2001 Market Street
Philadelphia , PA 19103
215-521-8501
215-405-2949
Reprints & Distribution Specialist:
Connor Winther
Two Commerce Square
2001 Market Street
Philadelphia , PA 19103
215-521-8797
Production:
Debbie Zipp
351 W. Camden Street
Baltimore , MD 21201-2436
410-528-4465
443-451-8134
Printer:
Ken Donaberger
2 Mallard Court PO BOX 680
Bridgeport , NJ 08014
800-700-5914
856-241-8999
Advertisers Outside the US:
Dick Bower
+44 (0)20 8542 3200
+44 (0)20 8543 3810
Online Advertising Coordinator:
Miriam Terron-Elder
333 Seventh Avenue, 20th Floor
New York , NY 10001
646-674-6538
646-224-8742