Cancer Nursing
Journal Information
Editorial Focus:
Cancer Nursing addresses the spectrum of care and support of cancer patients-prevention and early detection, geriatric and pediatric cancer nursing, medical and surgical oncology, ambulatory care, nutritional support, psychosocial aspects of cancer, patient responses to all treatment modalities, and specific nursing interventions. The journal presents cancer care delivery practices and groundbreaking research findings and their practical applications. The journal also includes editorial commentary, notices of symposia and workshops and continuing education modules.
Journal Distribution:
Total Access (Electronic + Print): 921
Print Circulation: 921
12 month average, May 2012
Website Usage:
Average Monthly Unique Visitors (US): 4,800
Average Monthly Visits (US): 7,700
Average Monthly Page Views (US): 16,550
eTOC Subscribers: 1,110
Issuance: Issues published January, March, May, July, September, and November
Frequency: Bimonthly
Bonus Distribution: Contact Sales Specialist.
Publisher: Kathleen M. Phelan
Editor-in-Chief: Pamela S. Hinds, PhD, RN, FAAN
Placement Policy: Precedes and follows editorial sections and appears on covers.
Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.
Market:
Oncology nurses, oncologists, oncology social workers, internal medicine specialists, researchers, academicians, institutions, and other clinical nursing and allied health professional involved in cancer care.
Other Information:
Service to Advertisers: All requests for limited use or copying of editorial material must be submitted to the Publisher for permission. Website: www.cancernursingonline.com
Run of Journal Rates
Print Rates:
| Volume | Full Page Color | Full Page B/W (PI) | 1/2 Page Color | 1/2 Page B/W (PI) | 1/4 Page Color | 1/4 Page B/W (PI) |
|---|---|---|---|---|---|---|
| 1x | $4,395 | $2,355 | $3,705 | $1,665 | $3,235 | $1,195 |
| 6x | $4,265 | $2,225 | $3,620 | $1,580 | $3,175 | $1,135 |
| 12x | $4,225 | $2,185 | $3,570 | $1,530 | $3,090 | $1,050 |
| 18x | $4,185 | $2,145 | $3,555 | $1,515 | $3,080 | $1,040 |
| 24x | $4,130 | $2,090 | $3,500 | $1,460 | $3,065 | $1,025 |
Cover and Preferred Position Rates:
2nd Cover: 50% of earned B/W (PI) page rate
3rd Cover: 25% of earned B/W (PI) page rate
4th Cover: 10% of earned B/W (PI) page rate
Inserts:
a. 2-page: 3 times earned B/W (PI) page rate
b. 4-page: 5 times earned B/W (PI) page rate
c. Larger units, gatefolds, BRCs: Consult Sales Specialist.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $70 | $60 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $750
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Corporate Loyalty Program:
LWW is pleased to offer a Corporate Discount Program based on prior year print and online advertising spend with LWW journals. Discount structure and spending levels are as follows:
| Prior Year Spending | Level Discount |
|---|---|
| $500,000 | 0.5% |
| $1,000,000 | 1.5% |
| $1,500,000 | 2.5% |
| $2,000,000 + | Contact your Sales Specialist. |
This discount is guaranteed for the calendar year and will be deducted from the gross for each invoice.
Corporate Growth Program:
*NEW* Growth Discount: For details about our product growth incentive, please contact your Advertising Specialist
Career, Education & Events Section Rates
LWW All Access Recruiting:
The All Access Bundle is the ideal multi-media mix to harness the power of LWW subscribers.
- Every journal subscriber has access to print and website content
- Ads appear across multiple platforms for maximum exposure at one inclusive price
- Page rates apply to inclusion in print issues and a HealthJobsPlus 30-day Standard Specialty Job Posting
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $70 | $60 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $750
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Closing Dates
| Issue | All Space Reservations Due | Run of Journal Print and Standard iPad Materials Due | Inserts Due | eTOC Banner Materials Due |
|---|---|---|---|---|
| January/February | 11/21/2012 | 11/29/2012 | 12/07/2012 | 11/20/2012 |
| March/April | 02/04/2013 | 02/08/2013 | 02/19/2013 | 02/01/2013 |
| May/June | 04/08/2013 | 04/13/2013 | 04/22/2013 | 04/05/2013 |
| July/August | 06/04/2013 | 06/10/2013 | 06/18/2013 | 06/03/2013 |
| September/October | 08/06/2013 | 08/12/2013 | 08/20/2013 | 08/05/2013 |
| November/December | 10/08/2013 | 10/14/2013 | 10/22/2013 | 10/07/2013 |
Advertising Specs
Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.
Print:
Type of Binding:
Perfect
Journal Trim Size:
7-3/4" x 10-3/4" Maximum safety allowance for live matter: 1/2" from trim.
Half tone screen:
133-175
Run of Journal Page Sizes:
| Non-Bleed Size | Bleed Size | |||||
|---|---|---|---|---|---|---|
| Width | Height | Width | Height | |||
| Full page spread: | 15" | x | 9-7/8" | 16" | x | 11-1/8" |
| Full page: | 6-7/8" | x | 9-7/8" | 8-1/8" | x | 11-1/8" |
| 1/2 page H spread: | 15" | x | 4-7/8" | |||
| 1/2 page horizontal: | 6-7/8" | x | 4-7/8" | |||
| 1/2 page vertical: | 3-3/8" | x | 9-7/8" | |||
| 1/4 page: | 3-3/8" | x | 4-7/8" | |||
Submission of Ads:
We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.
Insert Requirements:
a. Availability: Two to twelve pages.
b. Acceptance: AMP inserts guidelines. Sample of insert must be submitted to your Advertising Sales Office for approval.
c. All inserts are to be supplied untrimmed, folded (except single leaf), and ready for binding.
d. Inserts: 8-1/8" x 11-1/8"
Keep live matter 1/2" from trim.
e. Carton packing preferred. Publication, quantity and date must be clearly indicated.
f. Stock weight: Maximum 80 lb. coated.
g. Quantity: Consult the Advertising Coordinator.
Disposition of Reproduction Materials:
Material will be held for one year from date of insertion and then destroyed unless specifically instructed otherwise.
2012 Archive
Note:
The links below provide access to the final version of the previous year's rate card, as well as any recruitment, media kit, or AAN guideline PDFs available.
Download the 2012 Rate Card PDF
Download the 2012 recruitment rate card PDF
Contacts
Product & Services Advertising Specialist:
Peter Bless
333 Seventh Avenue, 20th Floor
New York , NY 10001
646-674-6347
646--607-4659
Career, Education & Events Advertising Specialist:
Linda Barta (South/East)
323 Norristown Rd
Suites 200
Ambler , PA 19002
800-237-1342
678-560-3582
Career, Education & Events Advertising Specialist:
Mike Rusch (North/East)
2 Commerce Square
2001 Market Street
Philadelphia , PA 19103
215-521-8404
215-689-2453
Career, Education & Events Advertising Specialist:
Michaela Taylor (West)
333 Seventh Avenue, 20th Floor
New York , NY 10001
415-603-9197
Reprints & Distribution Specialist:
Connor Winther
Two Commerce Square
2001 Market Street
Philadelphia , PA 19103
215-521-8797
Advertising Coordinator:
Lippincott Williams & Wilkins 323 Norristown Road, Suite 200
Ambler , PA 19002
215-628-6538
215-689-4291
Online Advertising Coordinator:
Miriam Terron-Elder
333 Seventh Avenue, 20th Floor
New York , NY 10001
646-674-6538
646-224-8742