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Advances in Skin & Wound Care App Rates Available

Journal Information

This journal is available as an app

Editorial Focus:
Advances in Skin & Wound Care, The International Journal for Prevention and Healing, is written by and edited for multidisciplinary health care professionals. It addresses prevention and management of acute and chronic wounds, problems of skin integrity, and continence and ostomy issues. Submitted manuscripts are subject to traditional peer-review standards and are rigorously evaluated for scientific accuracy, fair balance, and relevance to clinical practice. Published papers include original investigations, clinical reviews, innovative treatments, current concepts, and clinical management. Departments in the journal update readers on new products on the market, industry news, clinical trials, trends in biotechnology, reimbursement issues, and global wound care.

Organizational Affiliation:
Endorsed by the American Professional Wound Care Association

Journal Distribution:
Total Access (Electronic + Print): 20,794
Print Circulation: 20,783

12 month average, June 2013

Website Usage:
Average Monthly Unique Visitors (US): 5,300
Average Monthly Visits (US): 6,050
Average Monthly Page Views (US): 11,100
eTOC Subscribers: 8,850

Frequency: Monthly

Bonus Distribution: Contact Sales Specialist.

Publisher: Theresa Steltzer

Editor-in-Chief: Richard "Sal" Salcido, MD

Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.

Market:
Physicians, podiatrists, nurses, and physical therapists working in a variety of practice settings, such as acute, subacute, long-term care, and rehabilitation facilities; home care; and primary care offices and clinics. All members of the American Professional Wound Care Association.

Web:
www.woundcarejournal.com

Run of Journal Rates

Print + App Rates:
Page rates apply to inclusion in print and app issues.

Volume Full Page Color Full Page B/W (PI) 1/2 Page Color 1/2 Page B/W (PI)
1x $7,200 $5,380 $5,530 $3,710
3x $7,005 $5,185 $5,420 $3,600
6x $6,715 $4,895 $5,225 $3,405
9x $6,235 $4,415 $4,890 $3,070
12x $6,160 $4,340 $4,835 $3,015
18x $6,110 $4,290 $4,745 $2,925
24x $5,950 $4,130 $4,715 $2,895
36x $5,850 $4,030 $4,635 $2,815
48x $5,760 $3,940 $4,525 $2,705

ADVANCES IN SKIN & WOUND CARE/JOURNAL OF WOCN
PRINT + APP COMBINATION RATES:

Receive discounted rates when you place the same ad in both Advances in Skin & Wound Care and Journal of WOCN the same month. Page rates apply to inclusion in print and app issues.

Volume Full Page Color Full Page B/W (PI) 1/2 Page Color 1/2 Page B/W (PI)
2x $9,197 $6,822 $7,272 $4,897
3x $8,929 $6,554 $7,127 $4,752
6x $8,589 $6,214 $6,911 $4,536
12x $8,067 $5,692 $6,507 $4,132
18x $7,977 $5,602 $6,418 $4,043
24x $7,786 $5,411 $6,358 $3,983
36x $7,680 $5,305 $6,282 $3,907

Cover and Preferred Position Rates:
2nd Cover: 50% of earned B/W (PI) page rate
3rd Cover: 25% of earned B/W (PI) page rate
4th Cover: 35% of earned B/W (PI) page rate
TOC, Masthead or other preferred positions: 25% of earned B/W (PI) page rate

App Band Rate Prices:
Cover App Band: $6,500
TOC App Band: $5,000

App Digital Upgrades:
Video Embedding Fee: $250
HTML 5 Ad Page Quotes: Total page equivalency to be determined with preview. Contact your Sales Specialist.

Inserts:
a. 2-page: 2 times earned B/W (PI) page rate
b. 4-page: 4 times earned B/W (PI) page rate
c. Larger units, gatefolds, BRCs: Consult Sales Specialist.

Insert rates include the equivalent page value in App edition. See App specs.

Online Rates:

US Only Global
Website Banner Rates $70 $60

Banner rates are listed as NET. The minimum NET buy is $5,000.

Exclusive Most Popular Sponsorship Text Link Rates: $750

Electronic Table of Contents (eTOC) Banner Rates: $1,500

eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.

Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.

Closing Dates

Issue All Space Reservations Due eTOC Banner Materials Due Run of Journal Multi-Media App Materials Due Run of Journal Print and Standard App Materials Due Inserts Due
January 11/20/2013 11/19/2013 11/22/2013 11/26/2013 12/06/2013
February 12/27/2013 12/26/2013 12/31/2013 01/03/2014 01/13/2014
March 01/27/2014 01/24/2014 01/29/2014 01/31/2014 02/10/2014
April 02/25/2014 02/24/2014 02/27/2014 03/03/2014 03/11/2014
May 03/27/2014 03/26/2014 03/31/2014 04/02/2014 04/10/2014
June 04/28/2014 04/25/2014 04/30/2014 05/02/2014 05/12/2014
July 05/27/2014 05/22/2014 05/29/2014 06/02/2014 06/10/2014
August 06/25/2014 06/24/2014 06/27/2014 07/01/2014 07/11/2014
September 07/29/2014 07/28/2014 07/31/2014 08/04/2014 08/12/2014
October 08/26/2014 08/25/2014 08/28/2014 09/02/2014 09/10/2014
November 09/29/2014 09/26/2014 10/01/2014 10/03/2014 10/14/2014
December 10/29/2014 10/28/2014 10/31/2014 11/04/2014 11/12/2014

Advertising Specs

Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.

App:
Click here for App Advertising Specs.

Print:

Type of Binding:

Saddle stitched

Journal Trim Size:

7-3/4" x 10-1/2" Maximum safety allowance for live matter: 1/2" from trim.

Half tone screen:

133-150

Run of Journal Page Sizes:

Non-Bleed Size Bleed Size
Width Height Width Height
Full page spread: 14-1/2" x 10" 15-3/4" x 10-3/4"
Full page: 7" x 10" 8" x 10-3/4"
2/3 page: 4-1/2" x 9-5/8"
1/3 page vertical: 2-1/8" x 9-5/8"
1/2 page horizontal: 6-13/16" x 4-3/4"
1/2 page vertical: 3-3/8" x 9-5/8"
1/3 page square: 4-1/2" x 4-3/4"
1/4 page: 3-3/8" x 4-3/4"

Submission of Ads:

We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.

Insert Requirements:

All inserts are to be supplied untrimmed, folded (except single leaf) and ready for binding. Contact the Advertising Coordinator for insert specifications, quantity, and insert shipping address.
ACCEPTANCE:
AMP insert guidelines. Sample of insert must be submitted to the Advertising Department for approval.
AVAILABILITY:
Two to twelve pages.

Disposition of Reproduction Materials:

Material will be held for one year from date of insertion and then destroyed unless specifically instructed otherwise.

Contacts

Product & Services Advertising Specialist:

Attention:

Dee Bolognini

Address:

333 Seventh Avenue, 20th Floor
New York , NY 10001

Phone:

646-674-6645

Fax:

646 417-5802


Career, Education & Events Advertising Specialist:

Attention:

Linda Barta (East)

Address:

Two Commerce Square
2001 Market Street
Philadelphia , PA 19103

Phone:

800-237-1342

Fax:

678-560-3582


Career, Education & Events Advertising Specialist:

Attention:

Michaela Taylor (West)

Address:

333 Seventh Avenue, 20th Floor
New York , NY 10001

Phone:

415-603-9197


Reprints & Distribution Specialist:

Attention:

Bridget Quinn

Address:

Two Commerce Square
2001 Market Street
Philadelphia , PA 19103

Phone:

215-521-8807


Production:

Attention:

Pat Lankford

Address:

Two Commerce Square
2001 Market Street
Philadelphia , PA 19103

Phone:

215-521-8898

Fax:

215-646-5610


Print and iPad Advertising Coordinator:

Attention:

Diane Shapiro

Address:

Two Commerce Square
2001 Market Street
Philadelphia , PA 19103

Phone:

215-521-8965

Fax:

215-689-4291


Online Advertising Coordinator:

Attention:

Julie Ivers

Address:

Two Commerce Square
2001 Market Street
Philadelphia , PA 19103

Phone:

215-521-8839