Pathology Case Reviews 
Journal Information
This journal is available as an app for iPad®
Editorial Focus:
Each issue of Pathology Case Reviews examines one vital theme in the field with peer-reviewed, clinically oriented case reports that focus on diagnosis, specimen handling and reports generation. Each theme-oriented issue covers both histopathologic and cytopathologic cases, offering a comprehensive perspective that includes editorials and review articles of the newest developments in the field, differential diagnosis hints, applications of new echnologies, reviews of current issues and techniques and an emphasis on new approaches.
Journal Distribution:
Total Access (Electronic + Print): 631
Print Circulation: 631
12 month average, May 2012
Website Usage:
Average Monthly Unique Visitors (US): 1,500
Average Monthly Visits (US): 3,100
Average Monthly Page Views (US): 7,300
eTOC Subscribers: 640
Issuance: 6 issues
Frequency: Bimonthly
Bonus Distribution: Contact Sales Specialist.
Publisher: Kevin Anderer
Placement Policy: Precedes and follows editorial section and appears on covers.
Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.
Market:
Clinical pathologists, surgical pathologists, pathology residents, researchers, institutions and other professionals with an interest in reviewing detailed pathology case reports presented by experts in the field.
Run of Journal Rates
Print + iPad Rates:
Page rates apply to inclusion in print and iPad issues.
| Volume | Full Page Color | Full Page B/W (PI) | 1/2 Page Color | 1/2 Page B/W (PI) | 1/4 Page Color | 1/4 Page B/W (PI) |
|---|---|---|---|---|---|---|
| 1x | $2,335 | $1,170 | $2,055 | $890 | $1,740 | $575 |
| 3x | $2,305 | $1,140 | $2,030 | $865 | $1,730 | $565 |
| 6x | $2,285 | $1,120 | $1,995 | $830 | $1,720 | $555 |
| 12x | $2,270 | $1,105 | $1,980 | $815 | $1,710 | $545 |
| 18x | $2,250 | $1,085 | $1,950 | $785 | $1,695 | $530 |
Cover and Preferred Position Rates:
2nd Cover: 35% of earned B/W (PI) page rate
3rd Cover: 20% of earned B/W (PI) page rate
4th Cover: 50% of earned B/W (PI) page rate
Page facing first page of text: 15% of earned B/W (PI) page rate
Opposite Masthead: 15% of earned B/W (PI) page rate
Opposite TOC: 20% of earned B/W (PI) page rate
iPad Digital Upgrades:
Video Embedding Fee: $250
HTML 5 Ad Page Quotes: Total page equivalency to be determined with preview. Contact your Sales Specialist.
Inserts:
a. 2-page: 2.5 times earned B/W (PI) page rate
b. 4-page: 4.5 times earned B/W (PI) page rate
c. 8-page: 8.5 times earned B/W (PI) page rate
Insert rates include the equivalent page value in iPad edition. See iPad specs.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $500
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Corporate Loyalty Program:
LWW is pleased to offer a Corporate Discount Program based on prior year print and online advertising spend with LWW journals. Discount structure and spending levels are as follows:
| Prior Year Spending | Level Discount |
|---|---|
| $500,000 | 0.5% |
| $1,000,000 | 1.5% |
| $1,500,000 | 2.5% |
| $2,000,000 + | Contact your Sales Specialist. |
This discount is guaranteed for the calendar year and will be deducted from the gross for each invoice.
Corporate Growth Program:
*NEW* Growth Discount: For details about our product growth incentive, please contact your Advertising Specialist
Career, Education & Events Section Rates
LWW All Access Recruiting:
The All Access Bundle is the ideal multi-media mix to harness the power of LWW subscribers.
- Every journal subscriber has access to print, iPad® and website content
- Ads appear across multiple platforms for maximum exposure at one inclusive price
- Page rates apply to inclusion in print and iPad® issues and a HealthJobsPlus 30-day Standard Specialty Job Posting
| Full Page | 1/2 Page | 1/4 Page | 1/8 Page |
|---|---|---|---|
| $1,500 | $1,020 | $675 | $435 |
Contact your Sales Specialist for volume discounts.
iPad Digital Upgrades:
Video Embedding Fee: $250
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $500
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Closing Dates
| Issue | All Space Reservations Due | Career & Events Section Print and iPad Materials Due | Run of Journal Print and Standard iPad Materials Due | Inserts Due | eTOC Banner Materials Due |
|---|---|---|---|---|---|
| January/February | 12/06/2012 | 12/11/2012 | 12/18/2012 | 12/27/2012 | 12/07/2012 |
| March/April | 02/06/2013 | 02/11/2013 | 02/19/2013 | 02/27/2013 | 02/07/2013 |
| May/June | 04/08/2013 | 04/11/2013 | 04/18/2013 | 04/28/2013 | 04/09/2013 |
| July/August | 06/10/2013 | 06/13/2013 | 06/20/2013 | 06/30/2013 | 06/11/2013 |
| September/October | 08/08/2013 | 08/13/2013 | 08/20/2013 | 08/28/2013 | 08/09/2013 |
| November/December | 09/09/2013 | 09/12/2013 | 09/19/2013 | 09/29/2013 | 09/10/2013 |
Advertising Specs
Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.
iPad:
Click here iPad Advertising Specs.
Print:
Type of Binding:
Perfect
Journal Trim Size:
7 3/4" x 10 3/4"
Run of Journal Page Sizes:
| Non-Bleed Size | Bleed Size | |||||
|---|---|---|---|---|---|---|
| Width | Height | Width | Height | |||
| Full page spread: | 15" | x | 10-1/8" | 16" | x | 11-1/16" |
| Full page: | 6-7/8" | x | 10-1/8" | 8" | x | 11-1/16" |
| 1/2 page H spread: | 15" | x | 4-7/8" | 16" | x | 5-7/16" |
| 1/2 page horizontal: | 6-7/8" | x | 4-7/8" | 8" | x | 5-7/16" |
| 1/2 page vertical: | 3-1/8" | x | 10-1/8" | 3-7/8" | x | 11-1/16" |
Career, Education & Events Section Page Sizes:
| Non-Bleed Size | |||
|---|---|---|---|
| Width | Height | ||
| Full page: | 7 1/4" | x | 9 7/8" |
| 1/2 page horizontal: | 7 1/4" | x | 4 3/4" |
| 1/2 page vertical: | 3 1/2" | x | 9 7/8" |
| 1/4 page: | 3 1/2" | x | 4 3/4" |
| 1/8 page: | 3 1/2" | x | 2 1/8" |
Click here for Career, Education & Events Section guidelines.
Submission of Ads:
We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.
Insert Requirements:
a. Insert supplied size: 8" x 11 1/16". This includes 1/8" trim from top, bottom, outside edges; live matter to be 1/2" from trim. Jogs to top. Supply multiple leaf inserts folded; if back-up required, supply flat. A 5/8" lip is needed on high folio side for gripper on all multiple page inserts.
b. BRMs: Minimum size: 4 1/2" x 6" minimum. Must have 3" lip, allow 1/4" head and gutter trim and 3/8" from perforation to binding edge. Jogs to top. Reply part must meet USPS regulations. Minimum card stock .007.
c. Submit a sample of proposed insert to the Sales Specialist for approval.
d. Stockweight: Maximum for a single leaf-100 lb textweight, for multiple leaf-80 lb textweight. Multiple leaf inserts over 4 pages must be delivered to the printer folded and sealed at the head (unless spot glued) for proper binding.
e. Quantity: Consult your Sales Specialist.
Disposition of Reproduction Materials:
Material, other than inserts, will be held one year from date of last insertion and then destroyed unless specifically instructed otherwise. Excess inserts will not be held after binding unless requested in writing.
2012 Archive
Note:
The links below provide access to the final version of the previous year's rate card, as well as any recruitment, media kit, or AAN guideline PDFs available.
Download the 2012 Rate Card PDF
Download the 2012 recruitment rate card PDF
Contacts
Product & Services Advertising Specialist:
Michelle Smith
333 Seventh Avenue, 19th Floor
New York , NY 10001
646-674-6537
646-674-6500
Career, Education & Events Advertising Specialist:
Joe Anzuena
Two Commerce Square, 2001 Market Street
Philadelphia , PA 19103
215-521-8532
215-701-2410
Reprints & Distribution Specialist:
Michele Livewell
Two Commerce Square
2001 Market Street
Philadelphia , PA 19103
215-521-8941
Production:
Debbie Zipp
351 W Camden Street
Baltimore , MD 21201-2436
410-528-4465
443-451-8196
Printer:
Jeff Pendell
1700 James Savage Rd
Midland , MI 48642
989-698-1353
Advertisers Outside the US:
44 (0) 20 8542 3200
44 (0) 20 8543 3810