Editorial Focus:
Neurosurgery Quarterly synthesizes the broad wealth of material on worldwide developments in the diagnosis, management, and surgical treatment of neurological disorders. Coverage includes review articles on rapidly developing information on new surgical techniques, emerging areas of surgical applications, and equipment and instrumentation. Manufacturers of drug delivery pumps, shunts, and other surgical implants, surgical equipment companies, and pharmaceutical companies will find this a useful and timely medium to reach their target markets.
Journal Distribution:
Total Access (Electronic + Print): 117
Print Circulation: 117
12 month average, May 2012
Website Usage:
Average Monthly Unique Visitors (US): 1,300
Average Monthly Visits (US): 2,550
Average Monthly Page Views (US): 4,800
eTOC Subscribers: 590
Issuance: March, June, September, December.
Frequency: Quarterly
Bonus Distribution: Contact Sales Specialist.
Publisher: Ali Gavenda
Editor-in-Chief: Donlin M. Long, MD
Placement Policy: Precedes and follows editorial section and appears on covers.
Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.
Market:
Neurosurgeons, residents, academicians, institutions, and other research and clinical professionals with an interest in emerging developments and new techniques in neurosurgery.
Print Rates:
| Volume | Full Page Color | Full Page B/W (PI) | 1/2 Page Color | 1/2 Page B/W (PI) | 1/4 Page Color | 1/4 Page B/W (PI) | 1/8 Page Color | 1/8 Page B/W (PI) |
|---|---|---|---|---|---|---|---|---|
| 1x | $2,440 | $1,065 | $2,125 | $750 | $1,990 | $615 | $1,795 | $420 |
| 4x | $2,420 | $1,045 | $2,085 | $710 | $1,960 | $585 | $1,775 | $400 |
| 8x | $2,385 | $1,010 | $2,055 | $680 | $1,930 | $555 | $1,740 | $365 |
| 12x | $2,325 | $950 | $2,025 | $650 | $1,875 | $500 | $1,685 | $310 |
| 16x | $2,295 | $920 | $1,990 | $615 | $1,855 | $480 | $1,665 | $290 |
Cover and Preferred Position Rates:
2nd Cover: 35% of earned B/W (PI) page rate
3rd Cover: 20% of earned B/W (PI) page rate
4th Cover: 50% of earned B/W (PI) page rate
Page facing first page of text: 15% of earned B/W (PI) page rate
Opposite Masthead: 15% of earned B/W (PI) page rate
Opposite TOC: 20% of earned B/W (PI) page rate
Inserts:
a. 2-page: 2.5 times earned B/W (PI) page rate
b. 4-page: 4.5 times earned B/W (PI) page rate
c. 8-page: 8.5 times earned B/W (PI) page rate
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: Contact your Sales Specialist.
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
LWW is pleased to offer a Corporate Discount Program based on prior year print and online advertising spend with LWW journals. Discount structure and spending levels are as follows:
| Prior Year Spending | Level Discount |
|---|---|
| $500,000 | 0.5% |
| $1,000,000 | 1.5% |
| $1,500,000 | 2.5% |
| $2,000,000 + | Contact your Sales Specialist. |
This discount is guaranteed for the calendar year and will be deducted from the gross for each invoice.
*NEW* Growth Discount: For details about our product growth incentive, please contact your Advertising Specialist
LWW All Access Recruiting:
The All Access Bundle is the ideal multi-media mix to harness the power of LWW subscribers.
| Full Page | 1/2 Page | 1/4 Page | 1/8 Page |
|---|---|---|---|
| $1,365 | $930 | $615 | $400 |
Contact your Sales Specialist for volume discounts.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: Contact your Sales Specialist.
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
| Issue | All Space Reservations Due | Career & Events Section Print and iPad Materials Due | Run of Journal Print and Standard iPad Materials Due | Inserts Due | eTOC Banner Materials Due |
|---|---|---|---|---|---|
| February | 01/17/2013 | 01/22/2013 | 01/29/2013 | 02/06/2013 | 01/18/2013 |
| May | 04/16/2013 | 04/19/2013 | 04/26/2013 | 05/06/2013 | 04/17/2013 |
| August | 07/16/2013 | 07/19/2013 | 07/26/2013 | 08/05/2013 | 07/17/2013 |
| November | 10/16/2013 | 10/21/2013 | 10/28/2013 | 11/05/2013 | 10/17/2013 |
Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.
Print:
Perfect
8 1/8" x 10 7/8"
| Non-Bleed Size | Bleed Size | |||||
|---|---|---|---|---|---|---|
| Width | Height | Width | Height | |||
| Full page: | 7" | x | 10" | 8-3/8" | x | 11-1/8" |
| 1/2 page horizontal: | 7" | x | 5" | 8-3/8" | x | 5-1/2" |
| 1/2 page vertical: | 3-1/2" | x | 10" | 4-1/4" | x | 11-1/8" |
| 1/8 page vertical: | 1-3/8" | x | 4-1/2" | |||
| 1/8 page horizontal: | 3-1/8" | x | 2" | |||
| 1/4 page: | 3-1/2" | x | 5" | |||
| Non-Bleed Size | |||
|---|---|---|---|
| Width | Height | ||
| Full page: | 7 1/4" | x | 9 7/8" |
| 1/2 page horizontal: | 7 1/4" | x | 4 3/4" |
| 1/2 page vertical: | 3 1/2" | x | 9 7/8" |
| 1/4 page: | 3 1/2" | x | 4 3/4" |
| 1/8 page: | 3 1/2" | x | 2 1/8" |
Click here for Career, Education & Events Section guidelines.
We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.
a. All inserts must be furnished printed, ready for binding. Multiple leaf inserts must be furnished folded.
b. BRMs: 4 1/4" x 6" minimum, allow 1/8" head and gutter trim and 3/8" from perforation to binding edge. Jogs to top. Reply part must meet USPS regulations. Minimum card stock .007.
c. Sample of insert must be submitted to your Sales Specialist for approval. Consult your representative for quantities and closing dates.
d. Carton packing preferred. Publication, quantity and date must be clearly indicated.
e. Two-page insert: 8 3/8" x 11 1/8"
Four-page insert: 16 3/4" x 11 1/8" (before folding)
Keep live matter 1/2" from trim.
f. Stock weight: Maximum 80 lb. coated.
Material, other than inserts, will be held one year from date of last insertion and then destroyed unless specifically instructed otherwise. Excess inserts will not be held after binding unless requested in writing.
The links below provide access to the final version of the previous year's rate card, as well as any recruitment, media kit, or AAN guideline PDFs available.
Download the 2012 Rate Card PDF
Download the 2012 recruitment rate card PDF
Product & Services Advertising Specialist:
Brian Parker
323 Norristown Road, Suite 200
Ambler , PA 19002
215-628-6520
410-558-6851
Career, Education & Events Advertising Specialist:
Joe Anzuena
Two Commerce Square, 2001 Market Street
Philadelphia , PA 19103
215-521-8532
215-701-2410
Reprints & Distribution Specialist:
Michele Livewell
Two Commerce Square
2001 Market Street
Philadelphia , PA 19103
215-521-8941
Production:
Angela Hopkins
351 W Camden Street
Baltimore , Pa 21201-2436
410-528-4047
443-451-8145
Printer:
3575 Hempland Road
Lancaster , PA 17601
Advertisers Outside the US:
44 (0)20 8542 3200
44 (0)20 8543 3810