This journal is available as an app for iPad®
Editorial Focus:
The Journal of Strength and Conditioning Research arms readers with the latest scientific breakthroughs for understanding all aspects of training and performance. This valuable research tool serves as the foundation for cutting edge conditioning techniques, sports nutrition, and fitness programs. Because of its groundbreaking content and original research, JSCR is much more than a collection of articles; it's a necessary reference that readers will turn to again and again.
Organizational Affiliation:
Official Journal of the National Strength and Conditioning Association
Journal Distribution:
Total Access (Electronic + Print): 26,533
Print Circulation: 26,533
12 month average, May 2012
Website Usage:
Average Monthly Unique Visitors (US): 34,750
Average Monthly Visits (US): 122,400
Average Monthly Page Views (US): 4,750
eTOC Subscribers: 5,360
Issuance: Monthly
Bonus Distribution: Contact Sales Specialist.
Publisher: Kivmars Bowling
Editor-in-Chief: William J. Kraemer, PhD, CSCS, FNSCA
Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.
Market:
Members of the National Strength and Conditioning Association, personal trainers, athletic trainers, physical therapists, educators, strength and conditioning coaches, exercise physiologists, sport coaches, and health club personnel
Web:
www.nsca-jscr.org
Print + iPad Rates:
Page rates apply to inclusion in print and iPad issues.
| Volume | Full Page Color | Full Page B/W (PI) | 2/3 Page Color | 2/3 Page B/W (PI) | 1/2 Page Color | 1/2 Page B/W (PI) |
|---|---|---|---|---|---|---|
| 1x | $3,195 | $2,270 | $2,780 | $1,855 | $2,615 | $1,690 |
| 3x | $3,130 | $2,205 | $2,740 | $1,815 | $2,575 | $1,650 |
| 6x | $3,080 | $2,155 | $2,665 | $1,740 | $2,545 | $1,620 |
| 12x | $2,965 | $2,040 | $2,615 | $1,690 | $2,510 | $1,585 |
| 18x | $2,960 | $2,035 | $2,560 | $1,635 | $2,455 | $1,530 |
Cover and Preferred Position Rates:
2nd Cover: 50% of earned B/W (PI) page rate
3rd Cover: 25% of earned B/W (PI) page rate
4th Cover: 35% of earned B/W (PI) page rate
TOC, Masthead or other preferred positions: 25% of earned B/W (PI) page rate
iPad Band Rate Prices:
Cover iPad Band: $6,750
TOC iPad Band: $5,400
iPad Digital Upgrades:
Video Embedding Fee: $250
HTML 5 Ad Page Quotes: Total page equivalency to be determined with preview. Contact your Sales Specialist.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $50 | $40 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $3,000
Electronic Table of Contents (eTOC) Banner Rates: $1,000
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
LWW is pleased to offer a Corporate Discount Program based on prior year print and online advertising spend with LWW journals. Discount structure and spending levels are as follows:
| Prior Year Spending | Level Discount |
|---|---|
| $500,000 | 0.5% |
| $1,000,000 | 1.5% |
| $1,500,000 | 2.5% |
| $2,000,000 + | Contact your Sales Specialist. |
This discount is guaranteed for the calendar year and will be deducted from the gross for each invoice.
*NEW* Growth Discount: For details about our product growth incentive, please contact your Advertising Specialist
LWW All Access Recruiting:
The All Access Bundle is the ideal multi-media mix to harness the power of LWW subscribers.
| Full Page | 1/2 Page | 1/4 Page | 1/8 Page |
|---|---|---|---|
| $2,850 | $1,940 | $1,285 | $830 |
Contact your Sales Specialist for volume discounts.
iPad Digital Upgrades:
Video Embedding Fee: $250
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $50 | $40 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: $3,000
Electronic Table of Contents (eTOC) Banner Rates: $1,000
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
| Issue | All Space Reservations Due | Career & Events Section Print and iPad Materials Due | Run of Journal Multi-Media iPad Materials Due | Run of Journal Print and Standard iPad Materials Due | Inserts Due | eTOC Banner Materials Due |
|---|---|---|---|---|---|---|
| January | 11/30/2012 | 12/05/2012 | 12/05/2012 | 12/12/2012 | 12/20/2012 | 12/03/2012 |
| February | 01/08/2013 | 01/11/2013 | 01/11/2013 | 01/18/2013 | 01/28/2013 | 01/09/2013 |
| March | 02/04/2013 | 02/07/2013 | 02/07/2013 | 02/14/2013 | 02/25/2013 | 02/05/2013 |
| April | 03/05/2013 | 03/08/2013 | 03/08/2013 | 03/15/2013 | 03/25/2013 | 03/06/2013 |
| May | 04/02/2013 | 04/05/2013 | 04/05/2013 | 04/12/2013 | 04/22/2013 | 04/03/2013 |
| June | 05/06/2013 | 05/09/2013 | 05/09/2013 | 05/16/2013 | 05/27/2013 | 05/07/2013 |
| July | 06/04/2013 | 06/07/2013 | 06/07/2013 | 06/14/2013 | 06/24/2013 | 06/05/2013 |
| August | 07/02/2013 | 07/08/2013 | 07/08/2013 | 07/15/2013 | 07/23/2013 | 07/03/2013 |
| September | 08/05/2013 | 08/08/2013 | 08/08/2013 | 08/15/2013 | 08/25/2013 | 08/06/2013 |
| October | 09/03/2013 | 09/06/2013 | 09/06/2013 | 09/13/2013 | 09/23/2013 | 09/04/2013 |
| November | 10/08/2013 | 10/11/2013 | 10/11/2013 | 10/18/2013 | 10/28/2013 | 10/09/2013 |
| December | 11/01/2013 | 11/06/2013 | 11/06/2013 | 11/13/2013 | 11/21/2013 | 11/04/2013 |
Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.
iPad:
Click here iPad Advertising Specs.
Print:
Perfect
8 1/2 " X 11"
| Non-Bleed Size | Bleed Size | |||||
|---|---|---|---|---|---|---|
| Width | Height | Width | Height | |||
| Full page: | 7" | x | 10" | 8-5/8 | x | 11-1/4 |
| 1/2 page horizontal: | 7" | x | 5" | |||
| 1/2 page vertical: | 3 1/2" | x | 10" | |||
| 1/3 page vertical: | 2 1/8" | x | 10" | |||
| 1/3 page horizontal: | 4 1/2" | x | 5" | |||
| 1/6 page horizontal: | 2 1/8" | x | 5" | |||
| Non-Bleed Size | |||
|---|---|---|---|
| Width | Height | ||
| Full page: | 7 1/4" | x | 9 7/8" |
| 1/2 page horizontal: | 7 1/4" | x | 4 3/4" |
| 1/2 page vertical: | 3 1/2" | x | 9 7/8" |
| 1/4 page: | 3 1/2" | x | 4 3/4" |
| 1/8 page: | 3 1/2" | x | 2 1/8" |
Click here for Career, Education & Events Section guidelines.
We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.
The links below provide access to the final version of the previous year's rate card, as well as any recruitment, media kit, or AAN guideline PDFs available.
Download the 2012 Rate Card PDF
Download the 2012 full media kit PDF
Download the 2012 recruitment rate card PDF
Product & Services Advertising Specialist:
Rick Gabler
East Holly Ave., Box 56
Pitman , NJ 08071
856-256-2314
856-589-7463
Product & Services Advertising Specialist:
John Schmus
East Holly Ave., Box 56
Pitman , NJ 08071
856-256-2314
856-589-7463
Career, Education & Events Advertising Specialist:
John Schmus
East Holly Ave., Box 56
Pitman , NJ 08071
856-256-2314
856-589-7463
Reprints & Distribution Specialist:
Kelle Ramsay
351 W Camden Street
Baltimore , MD 21201
410-528-4121
410-558-6234
Production:
Lisa Bowling
351 W Camden Street
Baltimore , MD 21201-2436
410-528-4378
443-451-8139
Printer:
Kelli Parmer
3575 Hempland Road
Lancaster , PA 17604-3657
Advertisers Outside the US:
44 0 209 542 3200
44 0 209 543 3810
Online Advertising Coordinator:
Matthew Schaeffer
333 Seventh Avenue, 20th Floor
New York , NY 10001
646-674-6340
646-674-6500