Journal of Prosthetics and Orthotics
Journal Information
Editorial Focus:
The JPO: Journal of Prosthetics and Orthotics provides the latest research and clinical thinking about O&P and includes technical information on new devices, fitting techniques, patient management experiences, and O&P research. Every issue contains research-based articles, and forums reviewed and approved by a highly qualified editorial board.
Organizational Affiliation:
American Academy of Orthotists and Prosthetists (AAOP).
Journal Distribution:
Total Access (Electronic + Print): 3,692
Print Circulation: 3,692
12 month average, May 2012
Website Usage:
Average Monthly Unique Visitors (US): 1,050
Average Monthly Visits (US): 2,700
Average Monthly Page Views (US): 5,250
eTOC Subscribers: 260
Issuance: January, April, July, October
Frequency: Quarterly
Bonus Distribution: Contact Sales Specialist.
Publisher: Sandra Kasko
Editor-in-Chief: David A. Boone, CP, MPH, PhD
Requirement for Acceptance of Advertising:
Subject to approval by Editor. New copy must be received by the Publisher two weeks before closing date.
Market:
Circulation: includes members of the American Academy of Orthotists and Prosthetists (AAOP), subscribers, and educational institutions.
Run of Journal Rates
Print Rates:
| Volume | 2 Page Spread Color | 2 Page Spread B/W (PI) | Full Page Color | Full Page B/W (PI) | 1/2 Page Color | 1/2 Page B/W (PI) | 1/4 Page Color | 1/4 Page B/W (PI) |
|---|---|---|---|---|---|---|---|---|
| 1x | $4,365 | $2,205 | $3,335 | $1,175 | $3,200 | $1,040 | $2,920 | $760 |
| 4x | $4,000 | $1,840 | $3,145 | $985 | $2,925 | $765 | $2,785 | $625 |
Cover and Preferred Position Rates:
2nd Cover: 30% of earned B/W (PI) page rate
3rd Cover: 30% of earned B/W (PI) page rate
4th Cover: 50% of earned B/W (PI) page rate
Opposite TOC: 30% of earned B/W (PI) page rate
Inserts:
a. 2-page: 3 times earned B/W (PI) page rate
b. 4-page: 5 times earned B/W (PI) page rate
c. 8-page: 9 times earned B/W (PI) page rate
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: Contact your Sales Specialist.
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Corporate Loyalty Program:
LWW is pleased to offer a Corporate Discount Program based on prior year print and online advertising spend with LWW journals. Discount structure and spending levels are as follows:
| Prior Year Spending | Level Discount |
|---|---|
| $500,000 | 0.5% |
| $1,000,000 | 1.5% |
| $1,500,000 | 2.5% |
| $2,000,000 + | Contact your Sales Specialist. |
This discount is guaranteed for the calendar year and will be deducted from the gross for each invoice.
Corporate Growth Program:
*NEW* Growth Discount: For details about our product growth incentive, please contact your Advertising Specialist
Career, Education & Events Section Rates
LWW All Access Recruiting:
The All Access Bundle is the ideal multi-media mix to harness the power of LWW subscribers.
- Every journal subscriber has access to print and website content
- Ads appear across multiple platforms for maximum exposure at one inclusive price
- Page rates apply to inclusion in print issues and a HealthJobsPlus 30-day Standard Specialty Job Posting
| Full Page | 1/2 Page | 1/4 Page | 1/8 Page |
|---|---|---|---|
| $1,500 | $1,020 | $675 | $435 |
Contact your Sales Specialist for volume discounts.
Online Rates:
| US Only | Global | |
|---|---|---|
| Website Banner Rates | $75 | $65 |
Banner rates are listed as NET. The minimum NET buy is $5,000.
Exclusive Most Popular Sponsorship Text Link Rates: Contact your Sales Specialist.
Electronic Table of Contents (eTOC) Banner Rates: $500
eNewsletter Banner Rates: Contact your Sales Specialist for custom eNewsletter opportunities.
Incentive Programs:
For incremental incentives and special promotional offers, please contact your Sales Specialist.
Closing Dates
| Issue | All Space Reservations Due | Career & Events Section Print and iPad Materials Due | Run of Journal Print and Standard iPad Materials Due | Inserts Due | eTOC Banner Materials Due |
|---|---|---|---|---|---|
| January | 11/30/2012 | 12/03/2012 | 12/10/2012 | 12/17/2012 | 11/30/2012 |
| April | 02/27/2013 | 03/04/2013 | 03/11/2013 | 03/19/2013 | 02/28/2013 |
| July | 05/29/2013 | 06/03/2013 | 06/10/2013 | 06/17/2013 | 05/30/2013 |
| October | 08/28/2013 | 09/03/2013 | 09/10/2013 | 09/18/2013 | 08/29/2013 |
Advertising Specs
Online:
Click here for Website Banner, Exclusive Most Popular Sponsorship Text Link, Electronic Table of Contents Banner and eNewsletter Banner Advertising Specs.
Print:
Type of Binding:
Perfect
Journal Trim Size:
8 1/8" x 10 7/8"
Paper Stock:
Inside pages: 50 lb. Velocity Gloss
Covers: 80 lb. Sterling Ultra Gloss
Run of Journal Page Sizes:
| Non-Bleed Size | Bleed Size | |||||
|---|---|---|---|---|---|---|
| Width | Height | Width | Height | |||
| Full page spread: | 15" | x | 10" | 16-3/4" | x | 11-1/8" |
| Full page: | 7" | x | 10" | 8-3/8" | x | 11-1/8" |
| 2/3 page: | 4-3/8" | x | 9-5/8" | |||
| 1/2 page horizontal: | 7" | x | 5" | 8-3/8" | x | 5-1/2" |
| 1/2 page vertical: | 3-1/2" | x | 10" | 4-1/4" | x | 11-1/8" |
| 1/3 page vertical: | 2-1/8" | x | 9-5/8" | |||
| 1/3 page horizontal: | 6-5/8" | x | 3-1/8" | |||
| 1/4 page: | 3-1/2" | x | 5" | |||
Career, Education & Events Section Page Sizes:
| Non-Bleed Size | |||
|---|---|---|---|
| Width | Height | ||
| Full page: | 7 1/4" | x | 9 7/8" |
| 1/2 page horizontal: | 7 1/4" | x | 4 3/4" |
| 1/2 page vertical: | 3 1/2" | x | 9 7/8" |
| 1/4 page: | 3 1/2" | x | 4 3/4" |
| 1/8 page: | 3 1/2" | x | 2 1/8" |
Click here for Career, Education & Events Section guidelines.
Submission of Ads:
We prefer and strongly recommend the submission of ads via High-Resolution Digital Media as follows: Required format is PDF: Adobe Acrobat 6.0 + up. Media Requirements: CD-ROM. Electronic Transfer: Internet, FTP. Please contact your Production Associate for FTP information. Ads must be complete and sized at 100% (confirm final trim size of journal). Ad size needs to include necessary bleeds (minimum bleed allowance = 1/8" each side). All fonts and graphics must be embedded; Type 1 fonts are recommended. Ads must be saved as high resolution for print publication (minimum of 300dpi for half tone times, 600dpi for images containing pictures and text, 1200dpi for lineart). Four-color solids should not exceed SWOP density of 300%. Convert all RGB to CMYK.
Insert Requirements:
a. Insert supplied size: 8 3/8" x 11 3/16", includes 3/16" trim from top, and 1/8": from the bottom, outside edges and gutter; live matter to be 1/2" from trim. Jogs to top. Supply multiple leaf inserts folded; if back-up required, supply flat. 100 lb.text weight maximum for single leaf; 80 lb. textweight maximum for multiple leaf. Multiple leaf inserts over 4 pages must be delivered to the printer folded and sealed at the head (unless spot glued) for proper binding.
b. BRMs: 4 1/4" X 5" minimum; allow 3/16" head, 1/8" gutter trim and 3/8" from perforation to binding edge. For BRM to run under covers, 7" x 7" minimum. Jogs to top. Reply part must meet USPS regulations. Minimum card stock .007.
c. Submit a sample of proposed insert to the Sales Specialist for approval.
d. Quantity: Contact the Sales Specialist.
Disposition of Reproduction Materials:
Material, other than inserts, will be held one year from date of last insertion and then destroyed unless specifically instructed otherwise. Excess inserts will not be held after binding unless requested in writing.
2012 Archive
Note:
The links below provide access to the final version of the previous year's rate card, as well as any recruitment, media kit, or AAN guideline PDFs available.
Download the 2012 Rate Card PDF
Download the 2012 recruitment rate card PDF
Contacts
Product & Services Advertising Specialist:
Errol Lawrence
333 Seventh Avenue
New York , NY 10001
818-326-4913
818-449-4880
Career, Education & Events Advertising Specialist:
Taron Butler
351 W Camden Street
Baltimore , MD 21201-2436
800-645-3658
410-558-6257
Reprints & Distribution Specialist:
Kelle Ramsay
351 W. Camden Street
Baltimore , MD 21201
410-528-4121
410-558-6234
Production:
Debbie Zipp
351 W Camden Street
Baltimore , MD 21201-2436
410-528-4465
443-451-8196
Printer:
Kathi Ortman
69 Lyme Road
Hanover , NH 03755
717-632-8448 x8039
Advertisers Outside the US:
44 (0)20 8542 3200
44 (0)20 8543 3810
Online Advertising Coordinator:
Matthew Schaeffer
333 Seventh Avenue, 20th Floor
New York , NY 10001
646-674-6340
646-674-6500